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Agency
AdMetrics Dashboard
Unified paid media analytics platform for a performance marketing agency managing ₹4 Cr/month in ad spend across Google, Meta, and Amazon.
Technologies
- Next.js
- Python
- Google Ads API
- Meta Marketing API
- Amazon Advertising API
- PostgreSQL
- Recharts
The agency was drowning in platform-native reports with no unified view. AdMetrics pulls spend, impression, click, and conversion data from Google Ads, Meta Ads, and Amazon DSP, normalises attribution models, and renders a single P&L dashboard. Automated weekly PDF reports are generated and emailed to each client. Saved 20 analyst hours per week.