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Agency
NovaBrand Identity
Full digital rebrand for a Series-A fintech startup — brand strategy, visual identity, design system, and conversion-optimised website rebuild.
Technologies
- Figma
- Next.js
- Framer Motion
- Contentful CMS
- Tailwind CSS
- Vercel
NovaBrand came to us with a commodity-looking brand that was losing deals at the pitch stage. We ran a 3-week brand sprint: competitive audit, positioning workshops, archetype definition. Delivered a refined wordmark, 60-page brand guidelines, a Figma design system adopted by their 8-person product team, and a complete marketing site rebuild that improved demo-request CVR by 34%.